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Study 01 · Core transformation model

Retelling Style + Fidelity

Hypothesis: Users will understand the product better if Persona / Retelling Style and Fidelity are separate controls.

Primary objectRetelling
Mental modelPersona colors the medium; Fidelity controls distance from source.
IA implicationRetelling controls should be contextual to the Passage, not buried in Settings.
PLG lensA striking before/after retelling becomes the shareable product artifact after aha.

What to try

  1. Pick Bedtime storyteller
  2. Move from Close to Freer
  3. Switch to TikTok influencer
  4. Confirm Fidelity changes distance, not persona

ORCA focus

  • Retelling belongs to a Passage
  • Retelling has a Persona
  • Retelling has a Fidelity setting
  • Retelling produces output text

IxD states

  • Choose a persona
  • Move fidelity
  • Watch preview change
  • Apply and play

YAGNI cuts

  • No voice picker in this study
  • No reading-grade bucket
  • No preset list mixing TikTok with 6th grade

Interactive retelling model

How should this be retold?

Source: Genesis-style creation text

How close should it stay?Retold
CloseFreer
Before there was land beneath anyone’s feet, before there was morning or sky, the world rested in a deep and quiet dark. Everything was waiting to be shaped.

Decision prompt

Should Retelling Style + Fidelity become the core transformation UI?